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Customer Service
INTERNET INSIDERS SECRETS
CUSTOMER SATISFACTION IS YOUR BUSINESS
By Bob Luduc
© All Rights Reserved
Regardless of what business you are in - you are really in the business of satisfying customers. The degree of customer satisfaction you deliver determines the level of long-term success you will achieve in business.
HOW TO WRITE A DYNAMITE GUARANTEE FOR YOUR SALES LETTERS
By Mike Jezek
© All Rights Reserved
A money-back guarantee on your offers will make your response soar. It will. And the more powerful, the more outrageous your money-back guarantee; the better your results will be!
CUSTOMER SERVICE: A MATTER OF COMMON SENSE
By June Campbell
©2002 All Rights Reserved
There's more to customer service dealing with order fulfillment, returns, complaints and questions. Good customer service is based on respect and concern --- qualities that can't be spelled out in a company policy.


HOW WELL DO YOU KNOW YOUR PERFECT CUSTOMER?
By Bob McElwain
©2003 All Rights Reserved
Your Perfect Customer is real only in your mind. He or she is the one individual most representative of your target. The one to whom you always speak one-on-one in your newsletter and on your site.
BUSINESS IS ALL ABOUT RELATIONSHIPS
By Michael Angier
©2002 All Rights Reserved
It's important that we cultivate and nurture our relationships. Being honest, playing win-win and treating people fairly isn't just a moral thing to do--it's good business--now, and in the future.
HOW TO DEAL WITH CUSTOMER DISPUTES WITHOUT LOSING CUSTOMERS OR GIVING AWAY THE STORE
By Lisa Lake
©2002 All Rights Reserved
When you are a customer, it is convenient to be dogmatic about the old "customer is always right" ideal. However, some customers take advantage of their power position, using their eternal status of "right" to take advantage of business owners and service providers.
FRIENDLY MARKETING FOR HOME-BASED BUSINESS: 12 IDEAS
FOR KEEPING THE CLIENTS YOU WANT MOST - AND LIKE BEST!
By Julie Frost
©2002 All Rights Reserved
We've all heard that it's easier to sell to someone who has bought from you before. People like doing business with companies they are familiar and comfortable with. They like doing business even more with companies who provide them with something extra.
REASSURING YOUR CUSTOMERS AMID THE FAILURES
By Kim Wingate
©2001 All Rights Reserved
Prospects are concerned about the security of their purchases from a business perspective. They want to know that the company they order from today will be there tomorrow. People are concerned that they aren't just slipping their credit card information through the "mail slot" as the company closes its doors.
SEEING FROM YOUR CUSTOMER'S POINT OF VIEW SIX WAYS TO INCREASE SALES
By Kevin Nunley
©2001 All Rights Reserved
Customers are impressed when you remember things about their life or business. They don't know you are reading from notes. The customer feels important. They think they are getting your special attention. In the end, that is the most powerful tool you can use to entice people to buy.
CUSTOMER SERVICE: YOUR ADVANTAGE
By Bryan Marye
©2000 All Rights Reserved
You don't have a staff of hundreds, venture capital backing or someone from Star Trek as your spokesperson? Then perhaps it's time to look into one of the advantages that you do have over these e-commerce giants..... customer service.
ARE YOU BUILDING AN INTERNET SUCCESS STORY...OR LOOKING FOR A TOP LISTING IN THE 'INTERNET OBITUARIES'?
By Chuck McCullough
©2000 All Rights Reserved
Carefully choose programs that will compliment your content and appeal to your audience. If you create a site to help tourists to your area find the best fishing holes, don't try to sell them Internet marketing books.
I NEED HELP RIGHT NOW!
By Bob McElwain
©2000 All Rights Reserved
Many business have gone to the elevator-music mode in answering their support lines. You dial, get a recording, and get to guess which is the best button to push. Guess wrong, and you get to hear more music.
MAKE AN IMPACT - MAKE A DIFFERENCE!
By Rick Beneteau
©2000 All Rights Reserved
every time you make an impact, you make a difference. Make a difference to your customers and you will make a difference to your bottom line. I guarantee it!
GIVING THE POWER TO THE CONSUMER
By Robert Imbriale
©2000 All Rights Reserved
The Internet has literally given the power to choose back to the consumer. And in the process it has created a much more well-informed, sophisticated consumer.


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