Have you ever gone to a potluck and forget to bring a dish? Remember how it felt like?
Have you ever applied for a job you wanted but you were afraid you weren't quite qualified. You really wanted it but someone else got it. Ever wonder why?
In both cases you didn't bring enough to the table.
A key element in Internet marketing, perhaps THE key element is what you already have? Your special knowledge, your gift, your part in the play.
A few years ago I was between jobs and I wasn't having much luck getting a job suitable to my experience. Either I was over-qualified, or I couldn't do the work because of a serious back injury.
I had to stop and take inventory. That's when the mastermind alliance idea came to me. A mastermind alliance occurs whenever you have people with different experiences that when brought together the whole is greater than its parts.
You see evidence of this concept everywhere you look. Corporations buy other corporations because the sum is greater than it's parts. This is one reason why there are so many layoffs whenever one company acquires another. It's like a what happens when you invest your money with someone that knows how make it multiply. You bring your money to the table and he brings the skills to grow the balance.
In nature the alliance is between the seed, the planter, the garden tender, the harvester and it even includes the truck driver and the retail store. Every seed gives birth to it's own kind.
On a bigger scale we all are part of the mastermind alliance only some of us don't know it yet.
The best master-mind alliances are where everyone brings an equal gift to the table. It gets more complicated when we each measure out the different ingredients that make the cake.
Now you are wondering what this has to do with Internet marketing? I think it has everything to do with Internet marketing.
I don't think a day goes by that I don't get a call or a email asking me questions like, how do I make money on the Internet, or how much money did you make on xyz associate company.
I see this approach all the time and when I see it I want to find a way to help I can tell them what I might do if I were them, but I'm not them. It would be a stroke of luck if what I would do would work for you.
The best advice I know is to evaluate your skills, interests, and passion. Ask yourself "what would I do if I was retired?"
Why Wait?
The Internet offers a somewhat more level playing field where we are allowed germinate our own seeds. But there is a problem. If you do what everyone else does, do will get what they got.
That's the pattern I'm seeing. Thousands of people all trying to represent themselves as experts in order to make *easy money*. I see hundreds of spam emails every day each one telling me how I can earn more money with less effort, each time the story gets bigger, the hype gets bolder.
Don't buy into someone's elses business plan offer your own and they can sign onto yours. Once you get in touch with that special gift you already have prime the pump if you want more than a little drink.
Cash in on your own passion. Discover what you already have and bring that to the table. I know it's not easy, if it was easy everyone would be successful on-line. Instead of looking for the potluck look for Your gift. Ask not what others can do for you ask what you can do for others.
What do you bring to the table?
I think Gary White founder of Cookie-Cutter marketing system hit the nail on the head when I read in his newsletter that "the internet isn't a lottery it's a profession."
You have my best wishes
Bob
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