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Offer A Package Deal
_By Robert Smith   ©2003 All Rights Reserved

_ Rather than forcing people to identify their exact needs value added packages of related products provide a combination of options at a set price.

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_ No matter what product or service you are selling it will sell better and earn you more profit if you offer it in a package of some kind. If you already have a unique product or service you can easily more than double your total profit simply by including a few low cost value added bonuses along with your product.
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Buyers Prefer Packages
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_ Packages have become the preferred way to purchase almost anything today. You see package deals on everything, from fast food to car repair.
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_ Package deals often offer discounted prices; in most cases the package price is much lower than the cost of the individual products if purchased separately.
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_ Often we don't know in advance what our needs are. A package deal offers a set price and removes insecurity about what the final price will be.
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_ I recently purchased a package deal to have my car's brakes overhauled. The cost might have been more than the least I could have paid, but with the package deal I didn't have to be concerned about what needed to be done, I was comfortable leaving everything up to the experts.
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_ Packages are better for merchants because packages are easier to sell than individual products and result in a more profitable, higher dollar volume per sale.
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Package as Sales Tool
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_ Packages may include free inspections or research into your future needs. You may not have the experience to identify these problems or needs on your own.
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_ Including at least one product or service that is unique in the marketplace can often sell the entire package, sometimes for a lot more than your unique product or service on its own.
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In a Nutshell Packages are:
  • - Easier to Sell
  • - Higher Profit
  • - Higher Dollar Sales
  • - Higher Perceived Value

The Internet's best selling products
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_ The Internet was founded out of an identified need to share information. Information products are almost 100% profit and are the perfect products to market on-line. Often Information products can be delivered instantly without the buyer even leaving home.
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_ Since 1983 I have developed and sold information products, but since1996 when I began selling Information on-line my business has really taken off.
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_ Before the Internet I paid out most of my profits in printing and advertising. I was forced to sell through distributors, who sold to retailers, and everything had to be paid for, produced and shipped months ahead of making sales. I was lucky to make 20% net profit on my own products.
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_ I developed a computer program entitled "Be Your Own Coach" in the early 1980s. This was a software program that helped joggers develop a custom program to meet their fitness needs. It took 6 years to develop, Even as the originator of the product I was paid dead last. I had to pay programmers and printers, distributors and retailers in full before I earned any profit.
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_ I obtained national distribution, it was the number one selling software program of its kind in the marketplace, yet I earned very little. The software company, distributors and retailers earned over 80% and almost all the costs came out of my 20%.
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_ On the surface my first successful product failed, yet I earned valuable experience I wouldn't have had, and it paid off later.
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Free Enterprise
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_ I honestly feel that anyone with enough desire and the willingness to learn can earn a good income working on-line. It's possible because the operation costs can be so low.
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_ Without the $2000 a month lease an online business can be profitable from the beginning with very little actual out-of pocket investment. On the downside, learning marketing requires time and effort.
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_ Growing a business from the ground up may not be as easy as others have told you. Like learning any job, a business requires specific skills that must be developed over time. If it was as easy as they say, everyone would be successful without any effort.
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_ We are accustomed to being paid a wage for the work we do, but starting a business is more like launching a rocket, most of the learning and work required must be invested up front before we ever get it off the ground.
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_ The first sale is the hardest, that's why people frame that first dollar. After you get your business off the ground it gets easier and more profitable over time.
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The Master's WebKit CD
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_ This week I released my newest Information package. It's the result of over 6 years development and frankly there isn't anything like it on the market.
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_ The purpose of this CD is to give you the tools, software and product packages to develop your own Internet business.
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_ This CD contains everything from step-by-step tutorials to the same software I use in my business. I hope to make money, but more importantly I want to help you gain more control over your life developing your own business.
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_ I believe anyone with enough desire can make a decent living on-line using this CD as a foundation or starting point. Even if you are not interested in selling the information packages, or reselling the CDs for profit on the Internet, this package is developed as the definitive research tool to learn how to earn a good income selling any product or service on the internet.
_ >> http://www.smithfam.com/webkit/
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Make Your own Package
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_ Ultimately the best product or service you can sell on-line is one you create yourself and have complete control over. Use the Master's WebKit CD to develop your own information product package and offer commissions to others to help you sell it.
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_ Use the website templates and graphics included to create your own website for any product or service, or use the information and software to drive free traffic to your existing website.
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Summing Up
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_ If you have been waiting to start your own business, you have already waited too long. The way to earn a living on-line is to get started, and stick to it.
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_ You may experience some failures along the way, failure is part of the learning process, but even if you fail at some of the steps, you will be ahead of where you are right now.
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_ Most successful people fail, often over and over, but they become successful in the long run because the never give up. Successful people are successful not because they do everything right, but because they don't give up. The only way you can REALLY fail is to not get started - or to give up.


ROBERT SMITH helps thousands successfully market their Internet based home business. You'll find tons of free marketing tools & resources on his Internet Marketing web site at:
_>>http://www.smithfam.com/
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_ Master's WebKit CD
_>>http://www.smithfam.com/webkit/
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_You can reach him by phone at: (541) 689-1847 PST
_and by email at. <Contact Robert Smith>


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